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Unpopular Benefits

PERKS Editorial Team

PERKS Editorial Team

·

October 28, 2021

Unpopular Benefits

What’s wrong with the traditional benefits package? Nothing, per se - but in recent years, employers have offered different benefits because of the shifting generations in the workforce. Millennials and Gen Z appreciate shared experiences and professional development equally, and companies have had to reassess their benefits accordingly to attract and retain younger generations. Here’s a list of out-of-the-box benefits that have piqued our interest.

Fertility treatments and Adoption Assistance
Organizations are being proactive in supporting their employees when it comes to family. Fertility treatments, IVF, adoption assistance, and counseling are some options that companies are providing for their employees.
 
Volunteer time off
A lot of companies have taken up being more active in the community and society at large. Maintaining a sense of shared purpose is important for these organizations in aligning their company’s mission and values. Offering the flexibility to your team members to help at whichever cause they’re passionate about is a way of contributing to society in a smaller measure.
 
Matching donations
Similarly, aligning yourself with your team members on specific causes also gives a sense of shared purpose. Here, an employer matches an employee’s monetary donations to a charity or non-profit. Most will match donations up to a certain amount.
 
“Pawternity” leave and benefits
Fur babies are babies as well! This can range anywhere from dog-friendly offices to offering pet benefits. Some organizations have started to offer flexible scheduling or paid time off (PTO) to take care of a new pet.
 
Repaying student loans
Many of today’s workers are saddled with high student loan debt. Companies that offer to help pay off student loan debt are standing out to candidates in this competitive market. This can take the form of either a stipend to put towards loans or even a payment sent directly to their lenders.
 
Summer hours
If you have children, you’re very familiar with the stresses that take place in trying to coordinate summer schedules. Reduced or flexible hours during the summer months can make it easier for working parents whose kids are out of school.
 
Obviously, there are so many more out-of-the-box benefits being offered by organizations, but these are the most common ones we have seen in recent years. Any kind of amenity given to employees is going to help you retain a positive company culture because you’re showing support to your employees on different levels. Figure out which works best for your organization, and which is most optimal for your sets of employees.